March 11, 2019
An excerpt from a presentation by Dan Cundiff (Principal Engineer,) Levi Geinert (Director of Engineering,) and Lucas Rettig (Principal Product Owner) at Target, titled “Crowdsourcing Technology Governance.”
March 11, 2019
MIT Sloan Management Review
By addressing architectural rigidity, closing talent gaps, and adopting a product mindset, leaders can realize agile’s power.
September 23, 2018
The Wall Street Journal
Target’s technology organization is helping to power the retailer’s multichannel, customercentric business strategy.
September 19, 2018
Recorded videos for Target's talks from Agile2018 have been posted.
August 22, 2018
Target Tech
Four Target Coaches share their experience from a week long Dojo challenge.
August 1, 2018
Recorded videos and associated presentations have been posted to the productDNA site.
July 26, 2018
Target CIO/CDO Mike McNamara says the retailer's decision to move to the Google Cloud Platform was based largely on the preferences of its engineering team.
May 23, 2018
Target works with Genesys Works to to grow a diverse and inclusive workforce.
July 21, 2017
What is a Dojo, how does it work, and how can it help you?
April 1, 2017
AgileVox Magazine
Insight into the Target Dojo and the value it provides. (Subscription Required)
Upcoming Events



Minneapolis, MN

productDNA started in 2016 to promote Product Thinking at Target, and while still primarily an internal conference, a select few organizations will be invited to participate.

The intent of the day is multi-faceted. The day aspires to:

  • Provide inspiration
  • Continue to foster a Product Culture
  • Enable learning from experienced Product Professionals
  • Challenge attendees to think outside of existing boxes



Washington, DC
Our annual North American conference is dedicated to furthering Agile principles and providing a venue for people and ideas to flourish. This is where the Agile tribes meet!
Save the World, Save Your Team - Shifting Mindsets through Cooperative Board Gaming

August 6, 2019  |  2:00pm - 3:15pm

Chris shares a cooperative board game he uses to drive mindset shifts within teams.

  • Chris Diller Senior Agile Coach

  • Tom Diedrich Lead Agile Coach

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