ProductDNA started in 2016 to promote Product Thinking at Target, and while still primarily an internal conference, a select few organizations will be invited to participate.

ProductDNA has now expanded to be global conference with the first conference held in Bangalore!

The intent of the day is multi-faceted. The day aspires to:

• Provide inspiration
• Help establish a Product Culture
• Enable learning from experienced Product Professionals
• Challenge attendees to think outside of existing boxes